Description

Earthborn’s Lifestyle range brings the ancient benefits of clay into contemporary homes. This warm white shade — neither stark nor cream — creates a calm, grounding backdrop that works beautifully with natural materials.

Why clay paint belongs in a healthy home:

• Zero VOCs: No volatile organic compounds means no ‘new paint smell’ and no off-gassing as the paint cures. Safe to apply in occupied rooms.
• Humidity regulation: Clay is hygroscopic — it absorbs moisture when humidity is high and releases it when the air is dry. This helps maintain a comfortable 40-60% relative humidity indoors.
• Breathable finish: Unlike conventional paints that seal surfaces, clay paint allows walls to breathe, reducing the risk of condensation and mould.
• Natural ingredients: Made from clay, chalk, and mineral pigments. Free from acrylics, vinyl, and petrochemical binders.

Individual character:
Clay paint has a distinctive soft, matte finish with subtle depth that synthetic paints cannot replicate. The mineral pigments create gentle colour variations as light moves across the surface throughout the day — your walls become quietly alive rather than flatly uniform.

Application:
Apply with brush or roller to clean, dry surfaces. Two coats recommended. Dries to touch in 2-4 hours; recoatable after 6 hours. Full cure in 2-4 weeks. Can be applied directly over existing emulsion paints in good condition.